Under Armour Neon Gear
Campaign showcasing Under Armour's latest heat gear line that shines bright with neon colors meant to make you feel confident and unstoppable
Results Snapshot
Campaign Performance Summary
Brand: Under Armour
Platform: Instagram
Content Type: Organic lifestyle & performance apparel content
Performance Highlights
Total Views: 23,783
Total Interactions: 579
Average Engagement Rate: 2.43%
Top-Performing Post: 9,885 views · 2.71% ER
Distribution: 100% Organic
Post Performance Breakdown
Highest Reach: 9,885 views
Consistent Engagement: All posts above 1.8% ER
Multiple Posts Above 2% ER (industry-strong for apparel)
Audience Signals
Strong interaction beyond likes (comments, shares, saves)
Engagement driven by lifestyle realism and product visibility
Posts reached both followers and new audiences organically
Value Delivered
Reliable engagement across multiple uploads
Brand-safe, reusable content for long-term visibility
Authentic creator-led storytelling aligned with Under Armour’s performance identity
